Recent research shows that the majority of jobs in the world are provided by Micro, Small and Medium Enterprises (MSMEs), and that in low income countries this share is almost 80%. However, these entrepreneurs often face a number of challenges which prevent them from reaching their potential, including a limited access to Business Development Services (BDS) such as market information, legal advice, and managerial training.

The Start and Improve Your Business (SIYB) programme is a management training programme with a focus on starting and improving small businesses as a strategy for creating more and better employment for women and men, particularly in developing economies.

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